This sort of has unveiled its first flag ship in Japan, a 4, 300 square foot unit located in Tokyo's
Aoyama district, placing the London-based establish brand alongside the likes of Balenciaga, Givenchy, Prada and iPad mini Marc Jacobs.
Any flagship's retail concept was considered by the brand's creative director, Dorothy Burton, along with architect David Collins, and includes nods to the McQueen label's history with items just like the famous 'armadillo' shoe etched through to bespoke plaster panel mouldings. Highlighting two floors the flagship shops the brands men's and womenswear collections, including catwalk looks, ready-to-wear and accessories.
"The environment might appear to be a good fit for McQueen — it's quite an open, contemporary earths atmosphere, which we like, " Jonathan Akeroyd, Chief Executive Officer at Alexander McQueen encouraged WWD. "Of all the areas in the Tokyo, I think that was the holistic fit for our brand. We've stolen our time to make sure we get the authority space. "
Prior to opening all the Aoyama flagship, the label's status in Japan was primarily coming from its shops-in-shop in department stores, that your company operates, as well as its start out accessories store that it opened in '09 in Tokyo's Roppongi Hills area.
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