On November 12, 2015, Australia infant formula on the shelves in a store is out of stock, sticker logos, each customer can only purchase 8 jars. China Visual
Recently, foreign media reported that China's purchase of milk sellers selling Australia supermarket, "double 11" is o milk "picked clean".
In this regard, the "double 11", the Australia Government will channel restriction of two or three cans of milk powder. In addition, China has restricted imports of milk powder, one must not exceed 10 kg.
Then the netizens found this restraining order is very limited, because purchasing commercial goods can be mailed in batches.
On November 17, the surging News (www.thepaper.CN) reporter interviewing was informed that, in fact, for many the real need Australia Chinese mothers, milk powder, not buy milk powder has been going on for several months.
Dairy researchers, song Liang Xinhua special economic analysts believe that purchasing milk powder sold out events induced by itself greatly hyped ingredient, by a group of trying to make Australia milk powder made in China sell investors marketing gimmick.
Local supermarket employees suspected as an "accomplice"
In fact, Australia can't buy milk in the supermarket not only in "double 11" before and after, as early as two months ago, local media said, because the milking season, together with the large purchase, local supermarkets are often not buy infant milk powder.
In social media, according to a Sydney mother within around 20 km on my own Coles (Coles) supermarket has traveled, a Melbourne mother has visited 15 supermarket shelves of milk powder, a Perth mother drove three hours to find infant milk powder. However they are empty-handed.
Local media will be the reason for this phenomenon is due to the huge number of Chinese residents. There were local reports said, adding purchasing rush, and supermarket staff.
The Sydney Morning Herald reported earlier, purchased in large quantities while the common people in Asia, but there are also locals. Reporter online shopping platform on the ground found that supermarkets stock brand, Dan online goods are complete, but high prices, many products have been increases 1 time times. More local residents said when the supermarket after work, witnessed a staff member in the supermarket fixtures, two cases of infant milk powder to check out.
Shop Australia milk out of stock
In any case, part of Australia residents to buy local milk "anger", as China's "double 11" set to rob the goods arising out of.
According to cat's official data, the "double 11" during the days of cat food sold most of the platform it is milk. Australia Bellamy April day the cat out of the company's flagship store, another brand of A2 in cat shop six months ago.
After a search found that even "double 11" last week, but Bellamy, A2 cat store displays most of the items sold out, including his official information, ruikang brands showed "pre-sold" State. "Double 11", Australia some milk brands the product has been roughly estimated 1/3 milk flow to the Chinese market.
Large stock, caused strong discontent among local consumers, and for this reason, producers also apologized to local consumers.
Australia Chinese students studying Timy said: "these two months, local milk more and more difficult to buy, and we went to buy milk powder and even encounters the eyes of local residents. "Now Australia most of the supermarkets including Coles and Woolworths, have been labeled" limit orders ", are written in Chinese: these restrictions ranged from tank 2 to tank 8. Pharmacies and even register the purchase of a tank, part of the supermarket's milk powder started to lock, only after the checkout register to turn away.
Another purchase of Mr Liu, China has restricted imports of milk powder, one must not exceed 10 kg. But some big purchasing agents often send more people split up several times in and out of the supermarket to buy mailing milk powder express to leave several times.
China 30% import milk from Australia
O milk stock was caused by Chinese consumers?
Dairy researchers, song Liang Xinhua special economic analysts believe that purchasing milk powder sold out events induced by itself greatly hyped ingredient, by a group of investors attempted to Australian milk powder to open outlets in China manufacturing marketing gimmick.
Song Liang said Chinese consumers generally favored European milk powder, Chinese 70% in milk source imported from Europe, Australia formula is not popular in the country. Milk is different from fast moving consumer goods, consumer brand choice and purchase more reflect the serious and rigorous attitude, sales or purchasing has little impact on its sales, "Australia meet the hype, and not implementing the restriction of work. "
Guangzhou Dairy Association, Wang dingmian, believes that overseas purchasing milk fever in recent years has always been there. New Zealand dairy problems, domestic consumer spending turned Australia, plus purchasing the momentum of rapid development in recent years, purchasing of stock there are traceable, deserved it. But due to the current global crisis in dairy products, the entire dairy market, market pull lack staying power, does not rule out individual investors use "double 11" on Australia formula for speculation, "Australia milk situation is unlikely to affect the global milk prices. "
"Australia milk" at Taobao price hot secrets
Mass is behind the purchase of for profit.
Purchase Timy said Australia a jug of ordinary infant formula prices between 10-25 Australian dollar (equivalent to was 45-150 yuan), the brand's flagship store in cat more than 150, there are also more than 300 high. "I usually put a fifty or sixty Yuan a can of milk powder was sold, but many prices almost doubled twice, and in some supermarkets, and mother shops, the prices will go up 3 times. "
Milk prices, more of the mothers surveyed said, "if it was bought on the Internet, price can't read. "
For example, "double 11" period, Australia 3 milk a brand launched in cat activity was at 338/2 cans. Sales a few days break piece. And the same for the 3 brands of milk powder, other businesses and stores, displays of 133.6 Yuan/can, product marked "free trade zone". "I've seen more exaggerated, just 100 Yuan/can. "Said that this brand of milk powder, even if the local supermarket to buy in Australia, also 115 Yuan/can," How could such a low? "
A purchase of one account: Deyun powdered milk in Australia, cheaper than a $ 9 one de 1kg, plus package weight to 1.5kg Australia direct mail shipping 1kg at around $ 10.
1:5 is according to the exchange rate, a pack of Deyun how milk and freight to more than 110 million, which does not include the purchase of stock in Australia during the spree of labor costs, fuel costs, parking fees, tickets, etc.
"Taobao price plus shipping does not exceed 100 Yuan a bag, and monthly sales more than 2000 bags, I was shocked. "The purchase of said, according to incomplete statistics, and baodeyun volumes de transport milk powder milk powder manufacturers more than 4 times a year. Lots of fake milk powder into the first free trade zone, washed white through the bonded zones, claiming to be overseas and then sold the company to buy.
"Cheap is not good, buy authentic needs direct mail for overseas. "Purchasing, Liu said.
"Individual cases" Chinese mothers purchasing experience: 1.5 years for four-nation formula
I am a 1 May age the baby's mother, began to worry about the milk powder after the baby is born, such fears as baby got rid of breast milk after the increase.
As with most foreign milk mother, I think that the milk supply is not reliable, bonded area milk powder prices are so low that people are afraid. Those often in TV commercials of imported powdered milk in the supermarket prices are ridiculously expensive, some of which are abroad twice times, so after the baby is born I am on the road to purchasing, one is the price advantage, the second is to choose a trusted acquaintance purchasing sources reliable.
In the eyes of mothers around, purchasing milk powder most populous countries are Germany and the United Kingdom and the Netherlands, and Australia, and New Zealand and other places, where in recent years and "loved his" most fervent, and this formula to "Germany" the most hot, I tried to find classmates or friends around purchasing, which was mainly out of curiosity, but did not find a circle was found. Assistance of classmates, finally, settle for second, chose suicide purchasing "United Kingdom love beauty", but not for long.
I also buy some domestic infant site Netherlands origin "Kraal" milk powder, but nervous, ultimately intends to purchase. Central Jiangsu as much media exposure students
However, with baby appetite variable big, on milk of needs also gradually variable big, a accidentally of opportunities, in high school students introduced Xia select has "o version love he beauty" (and said "can Swiss Kang love he beauty"), compared "de version" has been outgoing limited purchased, and stock of message, o version relative supply stable, and from Xia single arrival hand General only need 12 days around, but this year June up and encountered has Australia winter for milk production low, and purchasing needs yearly increases raised of "milk shortage".
My purchase was a Chinese mother, milk purchasing for many years. She told me that encountered shortage of milk every year, especially from the end of May to October, domestic mother love A2, Craig Bellamy, ruikang love these three brands is hard to see in the supermarket, particularly paragraph 1, 2 milk powder. But she went to the supermarket in advance based on purchasing experience spree stock up.
In her introduction, purchased in advance at the end of August this year I have 1 box "o love beauty" formula, but while waiting for the end of October to contact her again, she told me that the supply was very nervous and happened to meet domestic "double 11" cannot guarantee delivery time. So I while Xia single waiting for orders coming, on the and began find in Dubai of students straight mail milk, love he beauty 1, and 2 paragraph milk in Dubai for Netherlands produced, but 3 paragraph milk for Germany produced, while relative Yu General milk 800g, and 900g specifications, Dubai has 1600g specifications but price is close a tank "o version" milk of price, so decisive Xia has 1 box.
But the worrying thing happened, Dubai's classmates told me, because "Germany loves him the United States" sold, in paragraph 3, to keep rising this year out of stock out of stock situation on the ground, so she often had to run several trips to the supermarket to raise number of cans shipped.
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